WhatsApp is currently available in over 180 countries around the world (WhatsApp, 2020). Global downloads, on the other hand, decreased by 35.4 percent. In the second quarter of 2022, the United States saw the largest increase in WhatsApp downloads, growing 44.6 percent from the previous quarter. WhatsApp downloads also differ from country to country and it doesn’t appear to be harmonious even across the same regions. The number of WhatsApp’s app downloads is even higher than some of its closest rivals: Facebook Messenger and Telegram-both were downloaded 7 million times in the same month. WhatsApp Messenger was also the fourth most installed non-game app across the globe after social media apps TikTok, Facebook, and Instagram. Downloads for WhatsApp Inc.’s messenger apps totaled 13 million altogether, but the other 2 million downloads were for the WhatsApp Business app. In August 2022, WhatsApp Messenger app downloads on iOS operating systems came in at around 11 million (Sensor Tower, 2022). This next WhatsApp statistic is further proof of the app’s popularity. WhatsApp’s popularity also ranks ahead of what many have argued to be its equivalents and popular alternatives in China, WeChat and QQ Mobile, which have 1.213 billion and 617 billion monthly active users respectively.Ĭompleting the list of the six most popular mobile messenger apps are Telegram (500 billion) and Snapchat (498 billion). This is in spite of the app being one of the many social media platforms that have been blocked in the world’s most populous country, China. That’s 700 million (or approximately 54 percent) more than its closest rival and parent company’s Facebook Messenger. The latest WhatsApp statistics show that 2 billion of its users access the messaging app every month (Statista, 2021). Of all the mobile messenger apps, WhatsApp is currently the most popular and is leading by quite a stretch, too. WhatsApp’s Popularity as a Mobile Messenger App Just recently, the company disputed reports that suggested it had decided to move forward with introducing ads on WhatsApp.Īds or no ads, given WhatsApp’s large user base, it’s a channel you should focus your communication efforts on for your ecommerce business. But before you get all excited, know that while its parent company, Meta, had previously floated the idea of offering ad placements on WhatsApp, it was a move that was met with much controversy, forcing Meta to abandon the plan. The high number of WhatsApp users means great reach potential for brands. The latest data from the second quarter of 2023 shows there are 3.03 billion monthly active Facebook users. It’s even slowly inching towards the number of users the king of social media, Facebook, has. This marks a 10.5 percent increase from the previous year’s 2.49 million users. The first item on the list of WhatsApp statistics you need to know is the number of WhatsApp users.Īs of June 2023, there are more than 2.78 billion unique WhatsApp users around the globe-and rising (Statista, 2023). Now that we’ve set the stage, let’s get straight to the ten WhatsApp statistics you should know in 2023! 1. In 2014, WhatsApp was acquired by Facebook for $19 billion and is one of the most popular apps in the world today. (And yes, the name is a play on the phrase, “what’s up”.) → Click Here to Launch Your Online Business with Shopify As we’ll see in these WhatsApp statistics, it’s safe to say that they have been able to achieve that and much more. Their aim was to provide users with an alternative to traditional text messaging, SMS. WhatsApp is a mobile messaging application founded in 2009 by Brian Acton and Jan Koum. The government will now have to decide whether the electorate will look more favorably upon a government that is prepared to stand up to Big Tech in the name of protecting children, or one that doesn’t force the apps millions of people use every day to withdraw from the country.Before diving into our juicy WhatsApp statistics, we’ll first touch on some basics and answer the question: What is WhatsApp? However, she stopped short of a promise to implement the new powers, stating “I'd far rather work constructively with these social media companies. Speaking in an interview with the BBC this morning, the home secretary warned the tech firms that the government now has “wide-ranging powers contained in this new legislation that enables us via Ofcom, the regulator, to direct companies to take necessary steps in particular circumstances.” government is prepared to push the matter, not least with a General Election looming on the horizon? "The overwhelming majority of Brits already rely on apps that use encryption to keep them safe from hackers, fraudsters and criminals.” Government Threats “We don't think people want us reading their private messages," the company said. In a statement sent to the BBC, Meta also remained defiant.
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